|Illustration by Alex Castro / The Verge|
Netflix is raising the prices of all its plans in the United States today. The enterprise standard plan will increase from $14 to $15.50 per month, while the 4K plan will increase from $18 to $20 per month. The basic plan, which does not include HD, goes up to $10 per month from $9 per month. Prices in Canada are also on the rise.
Price increases take effect immediately for new subscribers. For existing subscribers, the changes will be rolled out “gradually”, with Netflix promising to email members 30 days before the price hike takes effect. The prices for a Netflix package have steadily increased over the past few years.
The standard plan went from $13 to $14 per month at the end of 2020, after dropping from $11 to $13 in 2019. Previously, Netflix raised prices in 2017 and 2015. When Netflix announced its first price hike in 2014,…